Hack Your HRV – Vitalius Maharovas

Wade-Lightheart-300x300Vitalius Maharovas is the co-founder of Pulsetto, a company at the forefront of revolutionizing mental health and well-being through innovative wearable technology. With over three years of experience leading the development of a groundbreaking vagus nerve stimulator, Vitalius has helped users improve sleep, reduce anxiety, and enhance mental recovery. Certified in sleep recovery, Vitalius is passionate about leveraging technology to create life-changing solutions and empower individuals to live healthier, more balanced lives. His personal journey, coupled with his wife's struggles with cluster headaches, inspired the creation of Pulsetto, blending his deep understanding of sleep science with practical innovation.

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Here’s a glimpse of what you’ll learn:

  1. Vitalius’ Start with Pulsetto: How Vitalius transitioned from corporate stress to biohacking and created Pulsetto to improve mental well-being through vagus nerve stimulation.

  2. The Science of Vagus Nerve Stimulation: How vagus nerve stimulation improves mental health, reduces stress, and decreases inflammation by activating the parasympathetic nervous system.

  3. Pulsetto’s Functionality: How Pulsetto stimulates the vagus nerve using gentle electrical impulses to enhance stress resilience, improve HRV, and promote relaxation.

  4. Building Stress Resilience: How HRV training and vagus nerve stimulation help strengthen vagal tone, increasing the body’s capacity to handle stress.

  5. Future of Vagus Nerve Technology: How Pulsetto is advancing vagus nerve technology with innovations in personalized health solutions and AI-driven stress management tools.

In this episode…

  • Origins of Pulsetto: Vitalius shares his motivation and story behind developing Pulsetto, driven by personal health challenges and his wife’s experience with cluster headaches.
  • Understanding Vagus Nerve Stimulation: Learn about the vagus nerve’s role in communication between the brain and body, parasympathetic activation, and inflammation control.
  • How Pulsetto Works: Discover how this wearable device targets specific vagus nerve fibers to promote relaxation, reduce anxiety, and enhance recovery.
  • Benefits of Increased Vagal Tone: Explore how improving vagal tone through Pulsetto and other methods enhances heart rate variability (HRV), resilience to stress, and overall well-being.
  • HRV and Stress Muscle: Insights into HRV as a measure of stress muscle strength and how Pulsetto can be part of an effective stress management strategy.
  • Future of Vagus Nerve Technology: Vitalius discusses advancements in personalized electrical signals for targeting various health conditions.

Resources mentioned in this episode:

Vitalius Maharovas Website: pulsetto.tech

Vitalius Maharovas YouTube: https://www.youtube.com/@vitalijusmajorovas5092

Vitalius Maharovas LinkedIn: https://www.linkedin.com/in/vitalijus-majorovas-turnaround/

Transcription

(0:00) Hey, this is Riley, host of the Superhuman podcast. (0:04) At Superhuman, we interview health experts (0:06) as well as other high performers (0:08) and teach our community how optimizing their health, (0:11) supercharging their performance, (0:12) and unlocking their biological code (0:14) can help them do more with less. (0:16) Do you want to fix annoying health issues slowing you down? (0:19) Become a productivity machine? (0:20) Have genius ideas pop into your mind automatically? (0:23) Stop feeling so stressed? (0:24) Build better relationships and generate more income? (0:26) Optimizing your inner machinery can do just that.

 

(0:29) Visit www.peakperform.io to learn more. (0:34) My guest today is Vitalius Mahorovas. (0:38) Vitalius is the co-founder of Pulsetto, (0:41) a company revolutionizing mental health and wellbeing (0:44) through innovative wearable technology.

 

(0:46) For over three years, he has led the development (0:48) of a groundbreaking vagus nerve stimulator (0:51) that has helped users sleep better, reduce anxiety, (0:54) and recover mentally by combining science-backed solutions (0:57) with an easy-to-use mobile app. (0:59) With a certification in sleep and recovery, (1:01) Vitalius has been instrumental (1:02) in shaping Pulsetto’s product strategy, (1:05) ensuring it meets the needs of all of its users. (1:08) Passionate about mental health and innovation, (1:10) he is dedicated to creating life-changing solutions (1:13) and empowering people to feel their best selves (1:16) and live more healthier, balanced lives.

 

(1:18) Beyond Pulsetto, he has also contributed (1:21) to revitalizing organizations (1:23) with transformative strategies for growth (1:25) and meaningful customer engagement. (1:28) Vitalius, welcome to the show. (1:31) Thanks.

 

(1:32) Very nice intro from your side. (1:34) Thanks. (1:35) Well, I’m really excited to dive in today(1:37) because I’m a bit of a longevity biohacking geek myself.

 

(1:41) I’ve been doing it probably the last 10 years or so, (1:43) and so much so that I help people professionally (1:46) with functional medical lab testing (1:48) and looking at all the different biomarkers and biometrics. (1:51) So you definitely will be speaking my language (1:54) and probably the language of many people listening today. (1:56) But first, I’m curious, (1:58) what inspired you to create Pulsetto? (2:01) What was your story behind that? (2:04) Basically, there are two stories (2:05) which collide in one, let’s say, point.

 

(2:11) From my side, I was working in corporate default (2:15) in sleep product industries in different countries. (2:19) I was doing turnaround management. (2:21) It means that I was dealing with big changes and et cetera.

 

(2:25) I was working in Turkey, in Europe, in Hungary, (2:29) in Europe, in Lithuania. (2:31) I’m originally from this country. (2:32) So in different countries, (2:34) I worked in sleep product industry, (2:36) but I was a bad sleeper completely (2:38) because I was working like crazy, (2:40) like, I don’t know, 15, 16 hours per day.

 

(2:42) And at some point in my life, like 10 years ago, (2:47) I had very strong panic attacks (2:49) and doctors wrote me Xanax as a tool, (2:53) as a drug, let’s say. (2:55) And then I realized that I need to do something (2:57) and I started from sleep. (2:59) And at that moment, I decided to became the sleep biohacker.

 

(3:02) So I tested a bunch of things on myself. (3:06) I run 100 night experiments already two times in a row. (3:12) It means that I took like a 70 factors, (3:15) which has some kind of scientific proof.

 

(3:17) And then I tested everything on myself, (3:19) three nights in a row, three evenings in a row.(3:21) I use one of those factors. (3:23) I measure everything with Aura.

 

(3:26) I am quite old and one of the first users of AuraRing. (3:30) So it was not experiment, (3:31) but it was this, let’s say this 100 nights challenge (3:35) and et cetera allowed me to, let’s say,(3:39) increase my sleep efficiency very much. (3:42) I tested a bunch of nonsense things.

 

(3:46) I remember I started everything from kiwi as a fruit (3:49) because there are some studies showing (3:51) that if you eat kiwi, you will sleep better. (3:54) Don’t ask me why. (3:55) What is the theory behind? (3:56) What’s the big theory behind of this? (3:58) So I tested 70 things like kiwi.

 

(4:00) Some of them was totally nonsense. (4:02) Some of them was really nice. (4:04) And then one of those 70 things was Weigel’s nerve stimulator.

 

(4:08) And then the second story is that my wife, (4:11) she has cluster head pain (4:12) and cluster head pain is a very strong pain. (4:15) Let’s say it’s like a 10X migraine or something like that. (4:19) It appears like once, twice per year, (4:24) usually during the nights.

 

(4:26) And the pain is very, very, very strong. (4:28) It’s like other name of this pain is suicidal pain.(4:30) It’s a very, very rare condition, (4:32) but it’s like cutting, (4:33) somebody’s cutting your head at night, you know? (4:35) So during the nights when my wife, (4:39) she’s like waking up in the middle of the night (4:41) and just rocking in the bed (4:42) because the pain is so strong.

 

(4:44) And when I see this kind of situations, (4:47) of course, we tried a lot of things (4:50) and basically there are no treatment of cluster head pain. (4:53) We tried oxygen therapy, a lot of drugs and et cetera, (4:56) but I mean, it’s just a minimizing effect, (5:01) but not decreasing a lot.(5:04) And then five years ago, (5:05) I read a few articles about Weigel’s nerve stimulation (5:07) and possible treatment of cluster head pain.

 

(5:11) So I dig deeper in this topic. (5:14) Then I asked myself, (5:16) who is the best expert in this field (5:19) in Baltic countries, in Lithuania? (5:21) And I met Povilas, my other co-founder, three years ago, (5:24) because at that moment, (5:25) Povilas worked with invasive Weigel stimulators.(5:28) There are a lot of people who are wearing (5:30) like a surgery implantable stimulator.

 

(5:35) They’re treating epilepsy and other very strong conditions. (5:38) And we met, we discussed that basically there are no, (5:43) let’s say, easy to use, user-friendly devices, (5:48) non-invasive, yeah? (5:50) Not surgery-made devices in the market. (5:52) And this is how three years ago we created the company.

 

(5:56) So it was like a part of my experiments (5:58) and part of my hustle with my wife. (6:01) And this was the main motivator, let’s say, (6:04) to do something in this field, (6:07) to do some innovation in this field. (6:09) Wow, it’s amazing.

 

(6:10) Everyone has their own story (6:11) when it comes to health, right? (6:12) And it always seems to find them indirectly. (6:14) It’s never always a straight path, (6:16) but yeah, mine was a lot of the same things going on. (6:20) Can you explain for people what is the vagus nerve (6:23) and why would we want to stimulate it? (6:25) And why does vagus nerve stimulation help us relax(6:28) and all those positive benefits? (6:30) I mean, basically, if you’re doing breathing exercises(6:33) or cold shower, et cetera, (6:35) you are also stimulating the vagus nerve.

 

(6:37) Just there are, let’s say, more comfortable, (6:40) more easier ways how to do it. (6:44) But basically, this nerve is one of the longest nerves (6:46) in the body. (6:46) It connects, let’s say, brain with internal organs.

 

(6:50) The uniqueness of this nerve (6:51) that it has branches in every organ. (6:54) So liver, pancreas, heart, yes, (6:58) branches of the vagus nerve. (7:00) And basically, this nerve, it has like three roles.

 

(7:05) The one role is it’s a communicator (7:07) between the organs and the brain. (7:11) So for example, just a simple example, (7:13) liver has like 500 functions, yes? (7:15) So brain somehow needs to understand (7:17) that those functions are working properly. (7:19) So the communication goes that, yeah, (7:22) everything, checkup status is okay.

 

(7:23) And then from the brain, the communication goes that, (7:27) okay, it means that you can relax, (7:28) you can release the bile, (7:30) you can decrease the blood pressure and et cetera.(7:32) So always the communication exists (7:33) between the brain and organs. (7:35) So this gut-brain axis, for example, (7:37) it’s also a big part of the vagus nerve.

 

(7:40) So when the vagus nerve is damaged, (7:42) or let’s say not strong, (7:44) and maybe we’ll discuss how to measure this, (7:47) then it’s a big probability that it can be fake news, yes? (7:51) So the leaky gut or brain fog or whatever, (7:54) this is basically the meaning of, let’s say, (7:57) not strong vagus nerve. (7:59) So this is the one role. (8:00) Other role, very important role, (8:01) that basically it activates, (8:04) it switch on parasympathic nervous system.

 

(8:06) Parasympathic nervous system, (8:08) other known as like a rest and digest. (8:10) So that’s why it’s very good for the relaxation (8:12) and cooling you down, (8:14) decreasing the heart rate,(8:16) decreasing the blood pressure, (8:18) the muscle tension and et cetera, (8:19) everything what is related with rest and digest. (8:22) And the third role, (8:24) which now it’s more and more evidence about this, (8:27) is the inflammation pathway.

 

(8:29) Because during the stimulation, (8:31) during the vagus nerve stimulation, (8:32) you are releasing acetylcholine, (8:36) very important neurotransmitter. (8:38) And this neurotransmitter,(8:40) now it’s more and more proof showing (8:41) that it’s really doing a lot of good things (8:44) for the inflammation. (8:45) So if you have, I don’t know, (8:47) joint pain-related inflammations like arthritis, (8:50) there are already devices in the market (8:52) who can treat arthritis by stimulating specific fibers (8:57) of the vagus nerves who increasing dramatically (8:59) the acetylcholine,(9:00) and this is how you’re decreasing the pain and et cetera.

 

(9:04) Acetylcholine, by the way, (9:05) it’s very connected with nitric oxide. (9:08) That’s why this is good for the migraine (9:10) and that’s why it’s good for the cluster head pains. (9:13) So basically the three roles, (9:15) parasympathetic, the communicator role, (9:17) and then the inflammation pathways (9:19) through the acetylcholine.

 

(9:22) That’s fascinating, (9:23) especially when it comes to inflammation. (9:24) You also see that with antidepressants, (9:26) SSRI stimulating serotonin, (9:28) but the new form of these is targeting brain inflammation, (9:32) but if we can help brain inflammation (9:33) through the vagus nerve stimulation, (9:35) I think you’re seeing amazing advancements (9:39) along that whole entire area. (9:41) Yeah, yeah, and that’s why this topic is so exciting (9:43) and at the same time, it’s such a hard topic (9:46) because if you’re looking to the nerve, (9:48) to the vagus nerve, it’s not like a one wire.

 

(9:51) It’s basically, it’s like a more like network. (9:53) It’s 160,000 fibers. (9:56) So when you are activating specific fibers (9:59) by specific electric signal, (10:01) you’re activating the specific benefit, yeah? (10:03) One of the fibers are responsible for acetylcholine.

 

(10:05) Other fibers are responsible (10:06) for parasympathetic nervous system activation. (10:09) Other fibers are responsible for this gut-brain access. (10:12) And this is the biggest, let’s say,(10:13) right now challenge for the science (10:15) to show what kind of, let’s say, voltage, (10:18) what kind of amplitude, pulse wave, and et cetera, (10:21) you need to press different, let’s say,(10:24) buttons of the vagus nerve fibers (10:27) because this is where the science of the nerve(10:31) will go in the future because by doing a very targeted, (10:35) very precise stimulation of specific fibers, (10:39) you can achieve or you can multiply, for example, (10:41) the acetylcholine releasement.

 

(10:43) And this is where Pulsetto is also going (10:47) because now we uploaded eight different electric signals. (10:51) They are different in those electric parameters (10:53) like voltage, amplitude, and et cetera. (10:56) But theoretically, we can upload (10:58) up to 100 different electric signals.

 

(11:00) And this is where we want to go, (11:02) that one device will be, you know, (11:04) for, I don’t know, 10, 15 conditions. (11:06) You don’t need to wear 15, let’s say, (11:08) hardwares on your body and be like a Robocop, (11:12) but you just can play on the app (11:13) with the different, let’s say, stimulation programs (11:16) and then activate the different fibers of the vagus nerve. (11:21) That’s amazing.

 

(11:22) And can you explain, what does Pulsetto look like? (11:25) Is it something you wear on your head? (11:27) Yeah, so- (11:28) Of course, it’s connected with your phone. (11:29) What does that look like? (11:30) So this is the device you need to open, (11:33) you need to put the device on your neck. (11:35) Why neck? (11:36) Because in ear region, trigus areas and the neck region, (11:40) there are biggest amount of fibers.

 

(11:44) Let’s say on the neck area, (11:46) near the sleeve artery especially, (11:48) there are around 40, 50% of total from those 160,000 fibers. (11:53) So that’s why we chose the neck area. (11:56) So we are putting the device like this, (11:58) you’re switching on the button (11:59) and then the device is controllable by the app.

 

(12:02) And on the app, like I said, (12:04) we uploaded eight different signals. (12:06) So basically you’re just switching on the app, the program, (12:10) and then activating one of the signals. (12:12) And then you feel some electricity.

 

(12:14) It’s like a gentle, I don’t know, (12:16) vibration or like a small, I don’t know, needle, (12:19) some, this kind of feeling, but it’s gentle. (12:21) It’s not electric shock or something like that.(12:24) If you ever used TENS, those muscle stimulators, yeah? (12:29) The feeling is quite similar,(12:31) just muscle stimulators, they’re going to the muscle level.

 

(12:33) We are going deeper, the nerve level. (12:35) So our, let’s say, signal parameters are deeper, (12:38) stronger, you know, and et cetera. (12:39) But the feeling itself is that it’s some gentle, (12:42) let’s say, vibration.

 

(12:43) And you are using this device five to 10 minutes, (12:49) twice, two, three times per day.(12:52) So you don’t need to wear this device like hours. (12:54) And you see that I can multitask,(12:56) so it means I can do my other things, you know? (12:59) I can work, I can speak, I can watch TV.

 

(13:02) We are not recommending to do sport activities (13:05) with this device because sport activates fight and flight. (13:08) It activates accelerator machine in your body. (13:13) This is activating the person’s body, the brake pad.

 

(13:16) So it’s no logic. (13:16) It’s like you’re pressing on the brake (13:20) and the gas at the same time. (13:21) It’s no logic.

 

(13:22) So, but you can walk, you can sit down. (13:25) I mean, you don’t need like with meditation,(13:27) like, you know, just dedicated environment, (13:29) silent and focus completely (13:33) on only on the meditation or breathing. (13:35) And basically by breathing, (13:38) you can also activate the nerve.

 

(13:39) Just with breathing, you need like 20 minutes to activate (13:42) and activate some fibers.(13:44) And like in our device, like I said, (13:46) we are trying more and more to go to precisely(13:48) to specific fibers of the vagus nerve. (13:52) So you’re getting like two, three times per day(13:54) and that’s it.

 

(13:57) And when people start using this more, (13:59) there’s something known as vagal tone, right? (14:01) So it’s sort of what is the baseline default (14:04) overall state of the vagus nerve.(14:06) So you can enter those rest and digest states (14:08) a lot more quickly. (14:09) So by using Pulsetto regularly, (14:12) are we increasing vagal tone as well? (14:14) Yeah, so this is our other big passion and topic.

 

(14:18) I’m a big believer and I’m quite deep right now (14:21) in the stress resilience topic. (14:23) And there are more and more proof (14:26) that stress is also like a muscle. (14:28) So you can train like you’re training, (14:30) I don’t know, biceps or whatever.

 

(14:32) And one of the, let’s say measurements (14:35) of the stress muscle is this vagal tone.(14:37) So the bigger the vagal tone, (14:39) the stronger the stress muscle. (14:41) What it means, it means that you cannot avoid stress.

 

(14:44) Yeah, it will be always near you, you know? (14:48) And sometimes you will drink alcohol.(14:51) Sometimes you will have bad sleep. (14:53) Sometimes you will be very angry (14:55) because of some daily things, et cetera.

 

(14:58) But if you have this strong muscle (15:01) or strong vagal tone, you will recover much quicker, yeah? (15:05) You can jump from fight to flight (15:07) to rest and digest much quicker.(15:09) The problem with chronic stress is that it’s so chronic (15:12) that you’re so often in the fight or flight (15:14) that it’s becoming chronic. (15:15) And then the chronic stress is bad, you know? (15:17) But if you have this strong stress muscle, (15:20) and meaning of stress muscle also means (15:23) that you can train the muscle.

 

(15:24) You can measure the progress. (15:26) It’s good. (15:26) So the vagal tone, one of the biggest measurements is HRV, (15:29) the heart rate variability.

 

(15:31) The bigger the HRV, the better. (15:34) And basically, HRV is like a measurement (15:35) of vagus nerve tone, or let’s say, stress muscle. (15:38) So the higher it is, the better for you.

 

(15:42) Generically speaking, more than 50 (15:44) is already good result of HRV. (15:49) If you have, let’s say, 80 plus, (15:50) it means already that you are on the top level. (15:53) 100 plus is elite.

 

(15:55) Usually, HRV is very connected with the heart rate. (15:57) So the lower the heart rate, the higher the HRV. (16:01) But not always.

 

(16:02) But what we see from our customers, (16:04) and we have around 100,000 customers,(16:06) that the correlation exists. (16:08) Those people who have lower resting heart rate, (16:11) usually they have higher HRV. (16:15) HRV’s complex metric is not, (16:17) you cannot expect that only with Pulsetto (16:19) you can dramatically increase.

 

(16:23) Because alcohol consumption affect a lot. (16:28) Sleep quality, and some genetic also things. (16:34) But with wearing Pulsetto on, let’s say, (16:37) 10, 14 days protocol, you can increase the HRV.

 

(16:41) How much is depend on your trend. (16:43) For example, we have customers who have started (16:45) like a 20 HRV, very low. (16:47) So they can decrease even by double, (16:49) you know, the numbers in 14, 20 days.

 

(16:54) But if you have, let’s say, 100, (16:56) even 5% increasement is already hard task for you,(17:01) and et cetera. (17:04) But yeah, so this is one of the main metrics. (17:09) Other way is to see your benchmark.

 

(17:12) And let’s say, if you would ask me how I know (17:17) that I will switch to the parasympathetic nervous system. (17:21) So approximately, very roughly, I can say that (17:23) if your benchmark of final resting heart rate is 50, (17:28) if you are above or below 20% of this benchmark, (17:32) it means that you are in fight and flight (17:34) or rest and digest. (17:36) So it means that, for example, (17:38) if your resting heart rate increased from 50 to 60, (17:42) it means already that you’re switching on (17:43) to fight and flight.

 

(17:45) And reverse situation is with rest and digest. (17:50) Very interesting. (17:51) And like you said, you can help increase vagal tone, (17:54) cold showers, breathing, (17:56) oming, maybe chewing gum, meditation, (17:58) different things like this.

 

(17:59) But compared to that, with Pulsetto, (18:02) would you say you’d be like, (18:04) you can double your progress with increasing HRV (18:06) or like any of those measurable things? (18:07) I know it’s really variable, (18:08) but I would imagine by having a tool like this (18:11) that directly can stimulate the vagus nerve (18:13) to get more vagal tone over time, (18:15) when people are used to being stuck in gear six (18:19) and they can’t get down to gear one, (18:20) they can’t sleep properly, (18:21) this seems like such a good quick tool (18:23) for anybody to use wherever they are (18:25) to just get there fast and then stay there. (18:28) Now we just finished, I mean, not we,(18:30) but we was providers of the Pulsetto, (18:33) but in Holland, in one university, (18:35) it was 40 participant study and healthy, young. (18:39) I mean, participants, it was 25, 30 years old people (18:43) and they increased HRV by 17% in 14 days.

 

(18:52) So it’s not like a magic number (18:54) that double, triple or whatever, (18:56) but 17 is quite a big number (19:00) and they didn’t change any, (19:03) let’s say their life behaviors. (19:06) I mean, so it was like alcohol consumption (19:10) and no sleep was always not was super good,(19:14) you know, in all cases and et cetera. (19:16) So it’s quite a lot, but like I said, (19:20) I mean, we are doing a lot of tests with HRV.

 

(19:25) HRV, you know, you can manipulate this metric (19:28) by, for example, by breathing, yeah?(19:30) Five minutes of breathing (19:31) because when you’re doing exhalation, (19:34) when you’re doing inhalation, (19:35) you are increasing the heart rate. (19:37) When you’re doing the bigger exhalation, (19:40) you are decreasing the heart rate. (19:43) So for example, if you’re doing like a short inhalation (19:45) and very long exhalation, (19:47) you can automatically decrease the heart rate (19:49) and it automatically will increase heart rate variability, (19:52) but it will be very short term.

 

(19:53) It will be like, I don’t know, a few minutes, you know? (19:55) So, or for example, by drinking a lot of water. (19:59) Yeah, if you will drink like four liters of water, (20:03) you can increase at that day, the HRV, you know? (20:07) But it’s a very short term activities. (20:09) In long term, you need to train this muscle, (20:12) this stress muscle or this tone.

 

(20:15) You need to decrease in general the heart rate. (20:18) So for example, for a person who is not doing any sport, (20:21) if he will start to do sport, (20:22) he will automatically will increase capacity of heart (20:25) and decrease the heart rate, (20:27) automatically will increase the heart rate. (20:29) Omega-3 consumption, very, very big doses of EPA and AHA (20:35) can really dramatically influence the heart rate.

 

(20:39) Alcohol consumption, cutoff, completely a cutoff. (20:42) Alcohol can dramatically increase HRV (20:44) and electrical vagus nerve stimulation. (20:47) So combination of those, let’s say, game changers, (20:50) it’s a really, really strong, let’s say, (20:53) protocol to increase the overall HRV.

 

(20:57) Amazing time to be alive. (20:59) Thank you so much. (21:00) I really appreciate all the insights that you’ve given us.

 

(21:02) Before we leave, any last things (21:05) you wanna leave listeners today? (21:07) I think you need to take care of yourself. (21:10) This is my main message (21:11) and especially take care of your mental health. (21:13) I believe, big believer in mental health.

 

(21:16) The same like you’re taking care of your, I don’t know, (21:18) arm or head or chest or whatever. (21:21) Mental care is, mental health is also organs. (21:23) So you need to take care and I see, (21:27) and especially I’m talking about stress (21:30) because of nowadays of this pandemic situations (21:34) of a lot of pressure, technology, tempo and et cetera, (21:39) it’s increasing.

 

(21:40) So the stress is increasing more and more. (21:42) And like I said, the stress is not like a bad thing, (21:46) but when it’s becoming chronic, it’s becoming bad. (21:49) So you need to build the stress muscle.

 

(21:51) And one of the best ways to build the stress muscle (21:53) is to increase the vagal nerve tone. (21:55) So it doesn’t matter, or you’re doing breathing, (21:58) or you will do some jaw massage, (22:00) or you will do cold showers (22:01) because this is also the way how to activate the vagus nerve. (22:04) Or you will do, I don’t know, humming, singing, (22:08) balloon inflation, doesn’t matter.

 

(22:11) Or pulsate or some other electric stimulation, (22:13) but you need to take care of this stuff(22:15) because in the long term, (22:17) it will really make a lot of benefits (22:19) and maybe avoid burnout (22:21) or some very strong chronic condition (22:24) because like I said, stress is growing like this. (22:28) I don’t see the trend that it will decrease. (22:31) I don’t see.

 

(22:32) I see that only the consumption of media, (22:35) the consumption of news and everything,(22:38) it’s like all the signals are showing (22:39) that the level of stress will be always rising.(22:45) It shows that I think people want a pill (22:47) more than anything, (22:49) and they don’t want to do (22:50) all these different habitual things (22:51) because it takes too much work (22:52) and they’re stressed. (22:53) They just want to chill out, (22:54) but I see pulsato is that gateway(22:56) to like a really quick period of time (22:58) in a quick session.

 

(22:59) You get those results (23:01) opposed to having to do all these external things, (23:03) especially for those people (23:04) who don’t have a lot of time. (23:05) Yeah. (23:06) As executives, the list goes on.

 

(23:07) So time efficiency in effect. (23:09) Yeah. (23:09) Or for example, they don’t like to do cold showers.

 

(23:13) For example, I am the guy. (23:14) I mean, I know the benefits of cold shower and et cetera,(23:17) but I’m just, (23:18) I mean, I feel comfortable (23:20) to do electric stimulation, you know?(23:22) So this is my choice. (23:24) Yeah.

 

(23:25) Everyone teach their own. (23:27) People want to find more about pulsato. (23:30) Where can they visit? (23:32) Pulsato.tech, it’s our official website.

 

(23:36) We have a lot of distributors already, (23:37) but basically Amazon is the biggest one.(23:41) So you can find us on Amazon (23:43) and also on our website. (23:45) Majority of our, let’s say, (23:47) customers are buying directly from us, pulsato.tech. (23:51) Personally, me, I’m quite active on LinkedIn.

 

(23:54) So you can find me on LinkedIn. (23:56) I’m sharing some knowledge, (23:59) some of my, you know, know-how and et cetera. (24:02) Or you can also write me every time, (24:05) personally, if you are a customer (24:06) and you want some kind of, I don’t know, (24:09) say some opinion or some kind of recommendation.

 

(24:12) We are always improving. (24:14) So for us, it’s all those feedbacks, you know, (24:17) very important, you know, (24:18) because we are three-year-old company (24:20) and we achieved a lot of things, (24:22) but we have very strong mission (24:24) and we know where we need to go.(24:26) But for sure, we need very strong, you know, (24:29) feedback from the customers and from our users.

 

(24:31) So I’m really open to any conversation. (24:36) Amazing. (24:36) I love the transparency.

 

(24:37) Well, thank you so much for telling us. (24:39) Appreciate you coming on. (24:40) I learned a lot today.

 

(24:42) I’m sure our audience did too. (24:43) And if anybody’s looking for a 50% discount, (24:46) they can go to pulsetto.tech slash sleep15 (24:50) and they can access it there as well. (24:52) If you’d like to learn more (24:53) about how you can achieve seven-figure health (24:57) and performance, visit peakperform.io. (25:00) Till next time, guys.

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