The Sleep Consultant

Researching and Solving Complex Problems With Brent Lessard of Venture Development Institute

Brent Lessard

Brent Lessard is a business development expert and is the Director of Venture Development Institute. The company helps up-and-coming entrepreneurs by offering mentorship and capital resources. He is also well-known for founding rLoop, which also funds innovative research projects. In the past, he helped research high-speed transportation and new organizational structures. Brent also continues to work as the Director of the Richmond West Corporation and sits on the Board of Directors for the Durham College Alumni Association.

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Here’s a glimpse of what you’ll learn: 

  • The moment when Brent Lessard wanted to be an entrepreneur
  • What is the most inspiring part of entrepreneurship
  • Brent’s step-by-step approach to solving complex problems
  • Getting the right amount of sleep for optimal productivity

In this episode…

The idea behind any business is to solve a problem that exists in the world. Whether it’s adding another option to existing products or tackling a new issue, there is always an element of novelty behind entrepreneurship. What matters most is how your company is unique. For Brent Lessard, his entire career is built on innovation.

Brent works directly with entrepreneurs to see them succeed. He also founded rLoop, which contributes to cutting-edge research. As an entrepreneur and a participant in much of the company’s research, he knows the struggle firsthand. So how do you make the most of your entrepreneurship?

On this episode of The Sleep For Side Hustlers Podcast, Riley Jarvis sits down with Brent Lessard, the Director of Programs and Operations at Venture Development Institute, to talk about the lessons he learned from being an entrepreneur and participating in research. Together, they go through Brent’s career and what inspires him to be an entrepreneur. They also talk about the work he did with Elon Musk’s Hyperloop program, solving complex problems, and the value of proper sleep.

Sponsor for this episode…

This episode is sponsored by Sleep For Side Hustlers.

At Sleep For Side Hustlers, we help side hustle entrepreneurs, including rideshare drivers, gig workers, e-commerce store owners, Airbnb hosts, crypto traders, and product flippers, to be more productive and make more money by transforming their sleep with our best-in-class individualized sleep training. 

Riley Jarvis is the CEO and Founder of Sleep For Side Hustlers, with more than seven years of experience studying sleep and biohacking. From his online course to Riley’s Executive Sleep Coaching, we have a solution to suit any sleep need you might have.

Do you want to become a productivity machine, make genius business decisions, stop stress, build better relationships, and even ramp up your revenue?

All you need is a good night’s sleep. 

Visit or
email to learn more.

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